24 May 2010
On June 7th, Die So Fluid will release their third studio album; 'The World is Too Big for One Lifetime'. This is a much anticipated album, especially by EGL Magazine who have been big fans of Die So Fluid since the release of their first album in 2004.
'The World is Too Big for One Lifetime' is a step forward for Die So Fluid; while they've always proved themselves to be a truly talented and slick band, something about this album sounds like they've really found their stride - this album is the much admired older sister of their previous releases.
Everything about Grog makes her the ultimate goth idol; she is overflowing with musical talent, effortless cool and a dark vampish style that makes her the perfect front-woman. Couple that with a very expansive vocal range, which has, finally, been put to full use, and this is a release to die for. Grog pulls the album from screaming, aggressive sections straight into soft, melodic, almost lullaby-esque vocals, drawing you closer and closer before slamming you with a kick-ass bass riff.
And I'm not going to spoil the hidden track for you. Let's just say that it will surprise the socks off you and any respect you had for Grog as a singer is going to triple.
The album kicks off with the track 'Figurine' which literally explodes into a catchy riff from its choral-like opening. It has all the changes in dynamics and direction that you can enjoy with the versatility that Die So Fluid have, and 'Figurine' is the exciting opening to an album that does not disappoint. The passion and emotion that was threaded through their debut album has not lost any of its potency, but it's more controlled now, more focused: perfectly expressed in 'Storm' which, if I'm quite honest, if I saw them play this track live I may well have tears streaming down my cheeks before the end of it. It's horrifyingly raw, but, somehow, perfectly polished all at once.
The album's title track brings about another change of pace, opening with the emphasis on a steady, war-like drumbeat. It starts out very confrontational, right up there in your face, but by the end of the track Grog has pulled it right back with very soft, feminine vocals. And that change, that contradiction is very representative of the whole album. Every track is a surprise after the one that precedes it, but that isn't to say they feel out of place. With the dynamics changing within each track itself, it simply leaves you able to admire the variety and courage this band have. They know what they're doing, they know they do it well, and they're not about to make any apologies for that.
Overall, 'The World is Too Big for One Lifetime' is an album that shows Die So Fluid at their very best, and if you have the chance to catch them on tour, then do go. You'll seriously be missing out if you don't. You can see where they're playing in our Events Calendar or on their website.
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